This is our first-ever partnership and we couldn’t be more excited to bring Foster to life with Summer Mckeen. At its core, it's about a feeling of familiarity. Through sportive imagery and video, we brought the small brands of Foster to life on Venice Beach. Each look mixes pieces from two or three different brands, styled in a way that is strictly FUN. Surrounded by good people, great style, and of course, a 35mm camera, we spent the day on the boardwalk living in our own little world. Because life is what you make it, and why not choose to be in good company?